BEAVERTON, OREGON –Leupold® & Stevens, Inc. announces the purchase of the Redfield® brand including all intellectual property and associated assets.
Redfield was originally founded in 1909, and spent many decades as a leading U.S. producer of riflescopes, spotting scopes, riflescope mounting systems and binoculars until it closed in 1998. The Redfield brand subsequently changed hands several times, before being acquired by Meade Instruments, from whom Leupold & Stevens made the acquisition.
Tom Fruechtel, President and CEO of Leupold & Stevens, declined to discuss the purchase price or plans for the Redfield brand under Leupold ownership, but did state: “Leupold & Stevens is pleased to have had the opportunity to acquire one of America’s leading sporting goods brands. For half a century, Leupold respected Redfield as a leading innovator and competitor in the sports optics industry. The opportunity for Leupold to rescue this American brand from dormancy could not be missed. As we carefully consider how to proceed, we will be very cognizant of Redfield’s historical significance and the position it fills in the hearts of millions of dedicated American Sportsmen.”
BEAVERTON, OREGON --Leupold® & Stevens, Inc. announces the purchase of the Redfield® brand including…
by Tactical-Life.com / Apr 24, 2008